Najveći festival marketinga u svijetu Cannes Lions 2017 je predstavio 10 najboljih reklama iz svjetske advertajting industrije.
YouTube Cannes to Cannes Ads Leaderboard je lista top 10 najpopularnijih video reklama u periodu od marta 2016. do aprila 2017. godine i rangiranje je definisano faktorima kao što su vrijeme gledanja, broj prikaza i kombinacija plaćenog+organskog prikaza.
1. Nike Football Presents: The Switch ft. Cristiano Ronaldo, Harry Kane, Anthony Martial
2. Knorr #LoveAtFirstTaste
3. Clash of Clans: Hog Rider 360
4. Best Day Of My Life | Shell #makethefuture
5. How to Use a Raw Egg to Determine if Your Mattress is Awful – #PURPLE
6. Samsung: This is a phone.
7. The Unexpected John Cena Prank | Hidden Camera
8. Budweiser 2017 Super Bowl Commercial | “Born The Hard Way”
9. A Better Super Bowl | NFL Hyundai Super Bowl LI
10. 2017 Kia Niro | “Hero’s Journey” Starring Melissa McCarthy
